Art direction project for Tela Fabrics, in collaboration with Ana Segura studio.
SOLANA
A summer delirium materialized in a collection of outdoor fabrics.
SOLANA is an Outdoor Fabric Collection inspired in a mirage in the middle of nowhere, a delirium of acid colors and suggestive shapes under the heat of the Mediterranean summer.
This outdoor fabric collection transports us to an oasis in a warm desert, where delirium comes to allow you explore a collection of printed fabrics with visual games, vibrant colors, and whimsical shapes.
“Solana” is how Spanish call the strong summer sun.
Gradients and daring color contrast in a Fabric collection with the aim of exciting the world of outdoor products and interior design.
Project:
Art and Creative direction
Client:
Photography:
📹Maria Blau 📷 Clara Broseta 📷 Boronat Fotografía 🖍️Textile and Graphic design by Ana García Segura
Location:
Valencia, Spain - 2023